Twitchy··Tuesday, November 3, 2026, 3:45 AM

Discomfort Food: Social Media Cringes at Kraft’s New Cinnamon Roll-Flavored 'Mac & Cheese'

Food manufacturers are always looking for new, often wacky, and unwise ideas to draw consumers to existing brands. Most of these fail miserably. Remember Crystal Pepsi? Best to forget that one; it was clearly a bad idea. Still, test kitchens and marketing departments need something to keep them busy. Right?

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